Big wins, big savings…it’s a WIN WIN deal for USF

     TAMPA- With all of the excitement with the football team’s continuous victories and being ranked No. 18 in the nation, the school has the chance of showing its “school spirit” by purchasing USF apparel from the school’s bookstore at a much cheaper price.

     Thanks to Barnes and Noble ( the bookstore has a special discount to students and faculty through its marketing department. While the football team places high points on the scoreboard, the company is giving the university a chance to score big with a special discount after every game. The bookstore is putting money back into students’ pockets by offering 5-25% off any USF apparel, including dog shirts for dog lovers who dress their pets up for the games.

      The deal began this year and is in agreement with over 500 schools by Barnes and Noble. The advertisement could be found inside of the USF bookstore with the words “When our team wins, so do you,” which in some way has grabbed the attention of customers and fans here at the university.

       It’s a good deal, so what’s the catch? According to the floor supervisor for merchandise Debra McLeod, the discount is based on the spreading of the football teams’ points from every game regardless if the team win or looses.

       “It’s offered only on Mondays and for regular priced apparel with the USF symbol,” said McLeod.

      McLeod also said even if the team wins, for example, 37-10; the discount can not go any higher than 25%. However, if the team looses, for example, 3-24; students are still able to get 5% off when purchasing merchandise that following Monday.

       “The deal is that there must be points on the scoreboard,” McLeod said. “So even if the team looses, students still win.”

       Barnes and Nobles, Inc’s marketing team came up with the idea in order to increase sells on days that are slower while adding a little excitement by associating it with the football events. The company is granting the offer throughout the entire school semester and hopes to continue it next year.

-Shantrell Scott


5 Responses to “Big wins, big savings…it’s a WIN WIN deal for USF”

  1. Christine Wolstenholme Says:

    Interesting story, I’m going to have to check out the sales for myself.

  2. usfadvancedreporting Says:

    Good story, but its always better to have more than one source. Maybe a customer taking advantage of the sale?

  3. usfadvancedreporting Says:

    i agree, maybe additional sources would be helpful

  4. Aaron Says:

    I think you need some students to remark on it. It is a good story. I will have to take advantage of the sale.

  5. Mari Muzzi Says:

    I liked this story, you probably could have used some more sources.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: